In the context of this series of interconnected finance-related queries and the additional information provided by the pretext, table data, and posttext from a company's financial filings, please provide a response to the final question. This may require extracting information from the context and performing mathematical calculations. Please take into account the information provided in the preceding questions and their answers when formulating your response:
Context: company stock performance the following graph shows a five-year comparison of cumulative total shareholder return , calculated on a dividend reinvested basis , for the company , the s&p 500 composite index , the s&p computer hardware index , and the dow jones u.s . technology index . the graph assumes $ 100 was invested in each of the company 2019s common stock , the s&p 500 composite index , the s&p computer hardware index , and the dow jones u.s . technology index as of the market close on september 30 , 2007 . data points on the graph are annual . note that historic stock price performance is not necessarily indicative of future stock price performance . sep-11sep-10sep-09sep-08sep-07 sep-12 apple inc . s&p 500 s&p computer hardware dow jones us technology comparison of 5 year cumulative total return* among apple inc. , the s&p 500 index , the s&p computer hardware index , and the dow jones us technology index *$ 100 invested on 9/30/07 in stock or index , including reinvestment of dividends . fiscal year ending september 30 . copyright a9 2012 s&p , a division of the mcgraw-hill companies inc . all rights reserved . september 30 , september 30 , september 30 , september 30 , september 30 , september 30 . <table class='wikitable'><tr><td>1</td><td></td><td>september 30 2007</td><td>september 30 2008</td><td>september 30 2009</td><td>september 30 2010</td><td>september 30 2011</td><td>september 30 2012</td></tr><tr><td>2</td><td>apple inc .</td><td>$ 100</td><td>$ 74</td><td>$ 121</td><td>$ 185</td><td>$ 248</td><td>$ 437</td></tr><tr><td>3</td><td>s&p 500</td><td>$ 100</td><td>$ 78</td><td>$ 73</td><td>$ 80</td><td>$ 81</td><td>$ 105</td></tr><tr><td>4</td><td>s&p computer hardware</td><td>$ 100</td><td>$ 84</td><td>$ 99</td><td>$ 118</td><td>$ 134</td><td>$ 214</td></tr><tr><td>5</td><td>dow jones us technology</td><td>$ 100</td><td>$ 76</td><td>$ 85</td><td>$ 95</td><td>$ 98</td><td>$ 127</td></tr></table> .
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Question: what was the change in the performance price of the apple inc . from 2007 to 2012?
Answer: