Mae'r gwerthwyr yn prynu cylchgrawn The Big Issue am £1.25 ac yn ei werthu am £2.50 – sy’n golygu bod pob gwerthwr yn 'ficro-entrepreneur' sy'n gweithio, ac nid rhywun sy'n cardota. Ers 1991, mae'r cylchgrawn wedi helpu dros 92,000 o werthwyr i ennill £115 miliwn. Ar hyn o bryd, mae tua 1500 o werthwyr ar hyd a lled y Deyrnas Unedig (DU), a oedd wedi ennill cyfanswm o £5.5 miliwn y llynedd. Amcangyfrifir bod y cylchgrawn yn cael ei ddarllen ar hyn o bryd gan 379,195 o bobl ar hyd a lled y DU, a bod 82,294 o gopïau'n cael eu dosbarthu bob wythnos.
Vendors buy The Big Issue magazine for £1.25 and sell it for £2.50, making each seller a ‘micro-entrepreneur’ who is working, not begging. Since 1991, the magazine has helped over 92,000 vendors earn £115 million. There are currently around 1500 vendors across the UK, who earned a total of £5.5 million last year. Currently, the magazine is read by an estimated 379,195 people across the UK and circulates 82,294 copies every week.