Defnyddir meddalwedd arloesol ddibynadwy i adnabod y bobl hynny y mae’r adnoddau a’r gwasanaethau hyn yn arbennig o berthnasol ar eu cyfer ac mae marchnad bosibl o 3 miliwn o bobl wedi’i nodi.
Innovative software that has been tried and tested is utilised to identify those people for whom these products and services are particularly relevant and a potential market of 3 million people has been identified.