Challenge​:    The Sri lankan market was not exposed to grocery delivery ecommerce platforms until recently.  However due to this Covid-19 pandemic situation there is a huge demand for online grocery  delivery platforms. Although the demand is there sellers and vendors are facing difficulties in  supplying grocery deliveries due to lack of sufficient supply. The reason for this huge demand is  mainly due to the lack of distribution of the orders. Majority of the population is trying to order  groceries from super markets and larger stores. However the small retail shops are not getting  any sales.       Selection​:    I have used the technique of using a straw man visualization of a problem domain with a set of  questions or prompts for discussion to allow a diverse group of stakeholders to learn from each  other in the process of defining the scope, boundaries, key elements, and relationships between  elements to consider when identifying pain points and opportunities for improvements or  solutions.    Application​:     I used straw man visualization to identify the problem and the surrounding details around the  problem. I have identified the key parties or personas in visualizing the problem. I draw visual  objects representing key user roles, partners and materials of the process flow. I’ve used the  existing data sources to identify the current delivery process and conducted interviews with  users to understand current status and the pain points.    I will divide the stakeholders into groups of 5-6 participants each representing a different  organization or area of interest. Each group receives a poster-size copy of the straw man  graphic that they can write on directly, or use sticky notes to make comments. I give them  two-three questions to answer, such as:

1) What key elements are missing from the graphic?  2) What would you change about the graphic to make it more accurately reflect your

problem space?

3) What key insights do you have about the relationships between the entities in your

problem space? I give them approximately 20 minutes to discuss the questions and mark up the  graphic. Then I have each group report out on their answers to those three questions while  pointing to the mark-ups on their poster.    Insight​:    According to the feedback received some of the key elements are missing in the visualization  created. Instead they suggested a different view explaining and adding more data to the

graphic. The graphic gives the diverse group of stakeholders a focal point for discussion that  allows them to share their perspectives and develop insights into potential root causes of their  problems. Additionally this enables the user to identify the hidden elements impacting the  efficiency and feasibility of the flow delivering groceries and connecting vendors.      Approach:    I discovered that the most valuable aspect is the shared insights and learning. However for the  next scenario I would use visualization as the starting point of the process of understanding the  current situation of the problem and later combine those findings with the outcome of other tools  such as storytelling. Because it enables users to understand the problem in a more flexible way.

