REFLECTION – VISUALIZATION

Challenge & Selection

I picked Visualization as the tool for this reflection because, although I am not very confident drawing, I  use it in different stages of a project, since I specialized in Customer Experience, I find it useful to show  anyone I am explaining a process, problem or a solution drawings that can be simple as flow charts or  interactions of the users with straw mans for people to be able to visualize the explanation I am giving.

I also think it is a tool that requires constant practice in order to simplify explanations and improve my  own drawing.

This tool is also very important for any sharing of knowledge, because every person has their own way of  teaching and learning, one of them is visual.

Application

For the projects I accompany , I prepare a customer journey map of the process we are targeting which  and add a storyboard for some people to understand the situation of the user and empathize with more  details of his situation. I also think it is very important to do a follow up of this customer journey  + story  board for the to be journey for people to understand the solution.

The most helpful the visualization tool has been in my experience, has been in the application of the  solution and the visual prototype of it, since at first I explained what we were proposing for a medical  application for heart disease early detection in elder people, and once we showed the process and the  tool, people commented this was much more than what they expected by the explanation.

Insight & Approach

Sometimes a visualization tool can close a gap between what we sell verbally and the actual product, in  order for stakeholders, clients, people and general be aligned with the understand of an idea, it is best  to have visual tools to go with our speech.

People learn in different ways, it is best to use different tools to target everyone, but at the same time it  takes time and lots of practice to read your audience and understand the best way to show visually what  you want to show them, straw men can be easily confused.

It is important to apply visualization tool and storytelling together, it will take any pitch, explanation,  class to another level and will help people empathize with what you are explaining.

