Learning Launch

Challenge

I saw a video on the Internet that incited me to do something in favor of the society.

This video showed a ten persons’ group who donated $50 pesos to feed 70 street people. It

was a real success; I wanted to do it too, but I feared doing it alone; I needed people. The

challenge was in making a good invitation to the others to follow me, so I could make my

goal. But I didn’t know if anybody was going to have interest in my activity, because

nowadays people are always busy, and don’t have time for helping others.

Selection

I selected the learning launch. I chose this tool because I had to analyze the whole

panorama before starting to act. I needed to follow steps so I could have everything

organized. I thought that using the learning tool was my best option, because it was giving

me a structure to start acting in what I wanted to do.

Application

My hypothesis was that it can be really easy to help others. My key assumptions were

that donating 50 pesos to help is not difficult; that the activity only needed people and a little

organization. But the hard thing was to actually find that kind of people. I made a Facebook

invitation to all my friends, and I got surprised that 14 people reacted to my post. These

persons were so excited about the activity and wanted to participate. Now that I had the

group, I had to make a brainstorming with all of them to organize the activity. We had a chat

where we gave all the ideas we had, and we decided that the best way to spend those 50 pesos

was buying ingredients to make ham sandwiches to give to the street people. The next step

was finding the best place to give the aliments. We started asking other people if they knew

any places where it was easy to find hunger people. We decided that going to a hospital

emergency’s room was the best option. We also chose the date and time where we were going

to gather, and so we did. We went to buy the groceries one day, and in the next day we

gathered to make the ham sandwiches.

Insight

The insights I had were of hope and expectation of good things. I was really excited

that 14 people were eager in cooperating in the social cause. I believed that the launching

tool was going to help to create a good environment among the members of the group because

thanks to it we all gave our ideas and chose the best option for everything. I also knew that

using this tool was going to help us to value our activity so we could make a better one in the

next occasion. The only thing that bothered us was that the hospital officers didn’t let us enter

the hospital, but we told all the people in the place that we were giving food outside, so they

could reach us by walking some meters.

Approach

What I think that I would do different the next time we do this activity is to ask

permission to give food before actually deciding the place. Aside from this, I think that

everything went good. I made my goal, and I motivated more people to do it. The launching

tool helped me to apply an Internet video in my society, from the beginning to the end. My

first hypothesis was correct: it is very easy to help others.

