Reflection- Learning launch

Challenge & Selection-

The challenge given to us at a start-a-thon competition was the lack of access to the  three factors to healthcare in India (both Rural & urban)- provision, utilization and  attainment. Provision or the supply of healthcare facilities can lead to utilization, and  finally attainment of good health. However, there currently exists a huge gap between  these factors, leading to a collapsed system with insufficient access to healthcare.

So in order to solve this problem I used the tool of learning launch. We brainstormed on  the main idea of access and reasonability of healthcare services and the statistics  regarding deaths and diseases in India. But for the idea to work it needs to be  presented to the public in order to get feedback and make changes accordingly. So we  decided for a learning launch (basically a prototype launch) to experiment and tweak the  idea if necessary.

Application-

The idea was to develop a healthcare gallery with minimal human intervention. In order  to make this model a victory we need to experiment with a small number of populations.  This is where the learning launch model comes into picture. We proposed for a feasible  prototype setup wherein people can diagnose themselves and give us a feedback about  the user experience.

Further with the feedback data we will go for beta test 2 for more development. This will  test our assumptions and the structure of our model and further necessary changes can  be taken.

Insight-

The insight we got was that the real model will take a good amount of investment and  the R&D will be the most important aspect in the initial phase of the development. If we  could tweak down the cost of development then things will get a bit light financially. We  also need to have awareness among people regarding new technology and the main  task will be to gain their trust to us this tech. Once people believe in our mission then it  will be easy to scale on county then state and eventually country level.

Approach-

Given that our team had already gone through several design thinking tools , I think the  addition of storytelling will have a greater impact because, with storytelling I can give  guarantee to the people that I care about their problems and drive them towards a  vision of reducing the gap in the healthcare system of India.

