Online gaming

Challenge & Selection

Online gaming is a great platform for all kind of people. I work with different kind of people from different background, culture, interest and age. Majority of the population from young teenager kids. I spend a lot of time “understanding the interest” of different people from different age and different social environment.

When I work with aged people, Often they're lonely or not mixed with grandchildren but would like to do. When I worked with young kids they also would like to mix up with their parents or grandparents but not having common interest. I use their feedback against the context of my gaming concept to better understand their interests and thought processes.

Application

During discussion with gaming development team, I explained them the benefits of having more client focused approach which allows interaction within family across ages can be unique proposition in business model. In spite of targeting only the youth develop the games where family can sit together and socialize together. I explained them the benefits of taking a more client focused approach, among other things, and

of recognizing each individual as a unique being and addressing their individual needs first and foremost. Company was struggling to have more consumers/customers and its customers were not able to get new gaming experience. This also talks about the how sometimes addressing the needs of one individual can impact everyone for the better, even if it seems extreme or out of the ordinary.

Insight & Approach

Well, wow, that was an eye-opener for the team. I shared a experience with team where I interacted a family of 6 people where grandparents used to mix with friends form old age homes, kids are spending time with online games and parents are busy in their office or other activity at home. They all together get very less time and less common topic for discussion. However we proposed a concept where whole family can participate as team and can play with each other as well. This was unique idea and worked really well. Family spent good quality time together and increasing the bond among them.

So I told this story to the development team , and I think it had a big impact on team member there. The gaming development concept / roadmap are being reevaluated and created new roadmap & strategy

This course made me see this as a tool in a unique way. For all new unique problems, I can prepare myself and create stories that will assist me in selling my ideas in best way.

I have a design background, but I ended up as an entrepreneur in business. I had no idea this would ever

be considered an asset, but I am so very grateful that it is!

