Example  Reflection  -  Story  Telling

Challenge  and  selection

Generally  most  of  the  people  are  interested  in  listening  to  the  stories  because  stories  convey    more  information  than  the  general  way  in  which  we   express  our  thoughts  .  By  listening  to  a    story  we  will  get  totally  immersed  into  the  topic  and  insights  of  the  story  and  we  get  an  overall    idea  of  what’s  going  on.Generally  Designers  use  the  storytelling  to  get  insights  into  users  and    they  actually  want  to  get  into  the  customer’s  shoes  and  think  from  their  perspective.

Storytelling  means  sharing  the  information.By  sharing  the  information  we  get  more  and  more    creative  ideas.Generally  most  of  the  people  feel  that  they  need  a  good  service  center  for  their    car’s  service.  I  am  an  app  developer  and  i  always  think  of  this  problem.so  i  decided  to  build  an    app  for  them  and   the  main  target  audience  are  the  software  developers,government    employees,old-age  people  because  most  of  these  people  do  not  have  time  to  service  their    vehicle  on  time.They  usually  forget  their  remainders  and  sometimes  their  car  gets  breakdown    on  the  road.So  our  service  center  app  will  be  always  useful  for  those  who  wish  to  get  them  at    every  time.

Application

By  using  the  storytelling  technique  we  have  shared  our  thoughts  with  different  people  and  they    suggested  some  of  the  ideas.We  have  ended  up  by  changing  some  of  the  features  of  our  app    which  are  damaging  our  app.We  first  resolved  our  app  bugs  and  glitches  which  is  reducing  our    app  performance.Secondly  we  decided  to  have  a  customer  care  which  will  be  available  24/7.We    also  created  a  chatbots  for  customers  who  needs  an  immediate  response  for  the  queuries.

To  implement  all  this  I  have  told  a  story  to  my  team  members  saying  that  imagine  if  your  car  got    broken  down  on  the  midway  of  the  road  in  the  midnight  there  will  be  no  service  center  which  can    help  you  out.That  is  why  we  are  creating  an  app  in  which  every  service  center  serves  for  24    hours.

Insight  and  approach

To  test  our  app  we  went  to  use  the  story  telling  technique  for  our  application.We  went  to  a  young    boy  aged  18-20  years  and  explained  to  him  about  our  app.After  listening  to  the  story  we  asked    him  what  changes  should  we  do  in  order  to  work  our  app  in  a  better  way.He  suggested  the    ideas  like  :  you  can  multiple  gateways  for  the  payments  of  bills  which  reduces  the  risk  of    Transaction  getting  declined.We  again  went  to  another  person  and  explained  him  the  same    story  he  suggested  us  that  your  app  should  not  contain  any  bugs  and  viruses  and  another    person  asked  us  about  the  confidential  information  of  the  data  .

At  last  by  using  the  story  telling  technique  we  have  got  different  creative  ideas  from  different    people  which  helped  our  app  to  develop  in  a  better  way

This  course  helped  me  in  understanding  what  Design  Thinking  is  and  the  five  phases  of  design    thinking  :  Emphasize,Design,Ideate,Prototype,Testing  and  how  it  helped  me  in  designing  my    application  in  a  good  way.

