Challenge & Selection     Youssef Schneider, who has muscular discomfort, is one of the biggest fans of Trabzonspor. His  biggest dream was to score a goal for Trabzonspor one day. I wanted to realize Youssef's dreams  to show how 5G technology will remove the limits. In order to introduce such technology, I  wanted to make a little kid's dreams come true. Then I planned all our work and infrastructure  accordingly.    Application    For this, I used storytelling tool which I believe is the most appropriate one for this case. I  used VR glasses and microphones so that Youssef can direct the football player instantly. Youssef  instantly saw the camera attached to the football player and directed him and scored his dream  goal. Thus, I realized Youssef's dream of scoring beautiful goals like Trabzonspor players, one of  his biggest dreams.   Before the 3 December Disabled Day, all work was done in the Trabzonspor training field,  preparations were completed. Thanks to 5G technology, Youssef saw the field with VR glasses  at a delay rate of only 1-10 milliseconds through Sörloth's eyes, and he scored Erce Kardeşler  with the commands he gave!    Insight & Approach    Beginning from the moment it was released, my ad film got supported by every football club  and their fans alongside Trabzonspor. On TV and digital we reached 10,3 million people in  total, with 689 thousand impressions and 2,5 million views. Our #PeopleHaveNoBoundaries  hashtag became TT on Twitter and shared for 3.6 thousand times.  Turkey’s most prominent  TV channels, 19 newspapers and 144 news sites announced Youssef’s goal on their news  broadcasts. What I might do differently next time is that I would plan my mind mapping in a  more specific way. But I am sure I’d use storytelling tool again.

