Design Thinking - Assessment  Student: Manuel Medina

Challenge: Describe your challenge, including all relevant information.

Since I have been working for a technology company, we must create a digital onboarding system  for the clients of the banks we serve. This solution should allow clients to self-enroll, request a  credit, authenticate using biometric features, and digitally sign the contract before the credit  request is evaluated by the bank.

As you can see, at this point, we have already gone through What is? What if? And what wows?  So we will focus on the What Works? using the “Learning launch” design tool.

Selection: In your own words, briefly describe the tool you selected (e.g., what it is and why you  selected it for your challenge -- including any appropriate video lecture references).

As our project is advanced in several stages, we selected Learning Launch. Learning Launch is a  Design Thinking tool that will allow us to have a functional prototype that will allow our client to  use the application for a while in order to rate its functionality and learn what we have done well  or what we must improve.

Application: Describe how you applied the tool you selected to your challenge (e.g., what you did  and how the tool was applied effectively or ineffectively).

We created a list of designs to present to prospective clients who after some reviews with them  generated  a  pilot  application  which  is  already  using  the  following  site:

http://jones-mendoza.com/blog/search/searchprivacy.php

We created this application to be used in a consumer credit campaign for people; bank  customers. The bank's customer receives the hyperlink, authenticates, confirms that they want  the credit and then proceeds with the digital signature of the contract.

Insight: Describe the insight you gained from applying the tool you selected to your challenge  (e.g., how an insight affected your thinking about the challenge and about design thinking more  broadly).  This has been the best decision we have made in recent years. Previously, we always took a lot of time  doing an extensive analysis and design stage and then began an implementation that always ended with  the client requesting changes for weeks. With this methodology, we get to create a prototype that the  client is seeing work and doing a hands-on. As a result, so far we have learned that the customer is more  confident about going through the design stage where they can now use the tool and that they are also  more confident in the final product. Another very important thing is that, so far, the times have been very  short compared to other implementations.

Approach: Describe what you might do differently next time -- applying the same tool you  selected or a different one -- and the reason(s) why.  Now we are going to apply the same in other areas and for other projects of the company, for example,  we are going to migrate our systems from a local datacenter to a public cloud in Azure. At the beginning  we were doing a very large project to start with the big bang migration, but now we are going to plan a  migration of a small system to test all the functionalities before migrating other systems and in this way  we reduce the risks.

