Chosen tool: Mind Mapping

Challenge & Selection

Mind Mapping is an extremely useful tool to have a visual support of a problem in a  company, it is also used to look for patterns that will help us in the design criterio.  This design tool has to be done in the company of many people, they Will make a  brainstorm and reflecta ll the ideas and help us find improvements in áreas that we  are having problems, the Mind Mapping can serve us for the following:

1. Summariza discussions  2. Find innovate idea, you have more points of view  3. Divide complez problema into simple ideas   4. Present the information obtained in a visual way that help us to have

sensitivity to creativity

It is extremely important to know the point of view in which companies are affecting  the environment, although clearly the assumptions may not be reality but we need  to knos how people think this reality is; And if they don’t reflect the reality of the  company, thinking that they do more damage to environment than really do, to be  able to change the perspective that peope have.

Application

In order to apply this tool, the interest on the part of a group of people is essential, I  think that as it is a very general issue, we have to try to bring together many people  as posible and these people donot have to be specialists in the subject, what we  care about is knowing the reality of ordinary peope.

After gathering everyone, we Will make small groups where we Will ask them the  question that Will be the key.

To continue, we Will ask and writte the main ideas on post it, such as:

-The companies that belive they pollute more

-Those that pollute les

-Why do they believe that?

-What do they think companies should do to change this.

