Challenge & Selection

I used was the tool of Visualization, or Visual Thinking, to achieve a shared understanding of a  problem space among a diverse group of stakeholders before attempting to identify and define  possible solutions to the problem.  I use this approach often with our Localized Contextual sitiuation.

Application

First of all ı used Full funnel strategy, drive consideration for reaching potential customers and  ıncrease awareness also constantly reach potential customers to drive sales within target KPIs &  adjust budget to maximize net revenue. Also ı used Dynamic ads model. Its show the right product  ads to people who have already expressed an interest

Insight & Approach

Dynamic Video Ads that update dynamically based on contextual and audience data to drive  engagement and conversions.

100% uplift in conversions since device launch

25% View-Through-Rate vs 11% market average

50% increase in landing page views

