MINDMAP FOR LAUNCH NEW SERVICE PRODUCT

Challenge

The challenge I want to take is a kind of brainstorm about a new service product (boiler guarantee) we want to launch in our organization and I want to  make sure that I’ve taken in consideration all the possible impacts (on a high level). So when we sit together with all the stakeholders, I can immediately see  if I’ve taken into account the possible impacted departments/processes/systems.

Selection

I used and I normally use the mindmap for my initiatives, because it allows me to

•  In the phase of creation:  Note in a easy way every impact I think of at that moment and afterwords, I can easily add or adjust  •  In the phase of reflection with my stakeholders:  I have a helicopter overview and can easily notice if impacts are taken into consideration of my  mindmap and add possible forgotten or new impacts or add more details to high level impacts.  •  I can reuse the mindmap in my reflection for new initiatives regarding to a new service product!

Video: What’s a mindmap

https://www.youtube.com/watch?v=twbHCOQkspY

Video: mindmapping advantages

https://www.youtube.com/watch?v=SONOxZkG5xk

Application

I’ve a direct access via work to a tool ‘freemind’

Around the topic of the mindmap, in this case it was a new service product ‘boiler guarantee’, I created the map with marking the chronological way of  processing (by means of numbers).  It helps me afterwords to start the process mapping.

Insight

By creating this mindmap, I’ve obtained an overview of processes impacted, my list of stakeholders and also steps I need to roll out further… the mindmap is  not a fixed map, but a living evolution of my progress when talking to the stakeholders, when analyzing further the next steps and this is a preparation for  my detailed process mapping in swimming lanes afterwords.  I can easily add input from my stakeholders and create a more detailed mindmap.

Approach

I use mindmapping in every initiative.  It allows me to brainstorm about ideas, to visualize impacted teams, processes and stakeholders in a detailed  overview.  One can always use the creative remarks or colors to visualize importance or chronology.  I think we can always be more creative in those  visualizations.

