Visualization

Challenge   &   Selection     Visualization   or   visual   thinking   is   the   great   tool   in   the   design   thinking   process.Visualization   is   done   by   using   images   not   by   drawing   the   images.I   believe   that   picture   is   worth   of   thousand   words.Instead   of   using   of   words   and   language   we   use   visualization   techniques. It   pushes   us   beyond   using   words   or   language   alone.   It   is   a   way   of   unlocking   a   different   part   of   our   brains   that   allows   us   to   think   nonverbally   and   that   managers   might   not   normally   use.     I   choose   visualization   for   this   assignment,in   addition   i   feel   visualization   is   a   powerful   tool   that   allows   to   be   more   easily   able   to   gather   data   in   a   useful   way   and   in   position   to   find   potentially   great   solutions,get   insights,see   patterns   and   improve   creativity   colors   or   structure   equivalent   to   the   brain   functions.To   design   a   product   we   have   build   the   good   understanding   of   the   product   that   we   are   going   to   design.     Application     This   course   was   great   to   understand   the   importance   of   design   thinking   and   its  tools.One   of   my   current   projects   is   developing   an   mobile   online   shopping   app.The   important   role   in   developing   an   app   is   testing   of   the   app   and   curios   to   know   the   user   experience.All   of   this   testing   is   only   viable   as   the   data   that’s  garnered   from  it.After   filtering   the   data   we   need   to   visualize   it.     First   the   raw   data   is   collected   which   is   of   not   of   much   use   to   anyone   due   to   situational   data,redundancies   and   faux   data.We   took   the   user's   phone   into   account   .Phones   come   in   all   shapes   and   sizes,and   mobile   apps   run   on   watches,tablets   and   many   other   appliances.At   first   we   collected   data   from  the   customers   about   which   types   of   products   should   be   available   in   this   online   shopping.And   asked   the   people   of   what   type   of   features   we   need   to   develop   .By   assuming   the   above   data   we   created   pie   charts   and   bar   graphs,and   by   using   survey   platforms   we   asked   multiple   answers,single   answers,open   ended   questions,drop   down   lists   and   matrix   questions.we   asked   the   people   questions   like   1.what   are   the   key   features   we   should   add   in   this   app?   2.which   apps   do   you   prefer   in   online   shopping?.By   conducting   interviews   among   stakeholders   we   visualize   the   data.     After   gathering   the   required   data   through   users,and   by   survey   platforms   we   categorize   the   data   using   graphs   and   charts   and   visualize   the   data   and   conduct   group   discussions

among   our   project   team   members   about   designing   of   the   app   and   development   of   the   app.In   this   way   visualization   made   our   project   very   easy.       Insight   &   Approach     After   conducting   the   data   extraction   process   and   visualizing   the   data,I   have   understood   that   asking   for   advice   and   feedback   made   this   process   easier.And   visualization   tool   is   very   useful   in   integrating   our   daily   life   activities.I   understood   the   important   points   what   people   are   expecting   from  the   app   and   which   makes   our   app   great   demand   in   the   market.Without   knowing   the   people’s  needs   it  is   highly   impossible   to   get   succeed   in   any   field.It   highlighted   app   issues.     This   would   have   helped   me   have   more   real   life   experiences   to   follow   the   four   step   process   of   design   thinking   and   apply   this   to   project   what   is?,   what   if?,what   wows?,what   works?.For   every   project   ,   I   use   this   visualization   tool   as   a   starting   point   in   design   thinking   activities.     At   first   I   had   no   idea   in   this   field,This   is   my   very   first   project   and   I   am   very   grateful   that   this   visualization   process   made   my   work   easier   and   comfortable.

