Challenge & Selection

We have prepared voice scenarios to provide artificial intelligence services. Voice services

are very diverse, but the field we have in charge is baseball, which is one of the most

popular sports among the people of the world. We decided to analyze customers interested

in baseball to get an idea of the baseball voice scenario. We wanted to know what data they

were interested in and what data they needed.

We decided to combine the design tools of Thinking designed to improve the business

efficiency and getting an idea of the scenario. Also, I hoped that through the coursera lecture,

I could get the following benefits.

First of all, we hoped that would make it in the concrete form that the voice scenario idea. I

expected them to lead to a consistent understanding of each other. Second, we were able to

reduce the various interpretations of our ideas through visualization, and we hoped that we

could prevent the risk of the conference being overturned. Third, we tried to use the

storyboard and persona methods to guide the natural flow of voice services.

Application

We first interviewed using tools they can to analyze the customers we want to know. We

found that the conclusions obtained through the survey differed in the information needed

depending on the degree of interest in the sport. We subdivided the customers.

We targeted heavy users, prepared their own prepared scenarios, pasted them on a

whiteboard, and prepared to be able to see and discuss their ideas. In addition, we divided

each idea according to the voice function that was trying to provide the game result of the

baseball game, the game schedule, the ranking, etc. according to the color, and it was

displayed as visible for everyone to know.

Finally, we made a customer persona and storyboard, and made a concrete visualization of

the use process of the service, and also reviewed whether there was an abnormality in the

use service line.

Insight & Approach

We were able to use our visualization tools to connect and provide consistent voice services

to our customers. Customers are now very satisfied with our service as a result of reviewing

service statistics. We recommend a visualization tool.

You can improve the efficiency of your work while reducing the risk of communication. Use

the visualization tools to deliver the output you expect when integrated communication takes

place I think I can get closer. But, it may take some physical time, such as adding materials

to the whiteboard for each meeting. However, you can save a lot of time in the

communication part between team members. We actively recommend design thinking

visualization tools.

