EXAMPLE REFLECTION- STORY TELLING

Challenge and selection:

The first tool I select  was Story Telling. Storytelling is a means for sharing and interpreting

experiences. ... Storytelling can be used as a method to teach ethics, values and cultural norms  and differences. Learning is most effective when it takes place in social environments that  provide authentic social cues about how knowledge is to be applied.I use this theory often with  my customers and clients. I think Story Telling is a fundamental part of every brand. It helps us to  understand each other and it also helps you to connect with customer differently. i think this tool  connects to the emotions,the character and the values of people.

Application:

I will start with a good story which have a conflict and emotional connection.I will tell a good  story with its essence and simply  which has logic.My larger purpose is to make difference  between solving a problem and making a cause.

As businessman i would  tell Who’s Evernote’s protagonist? You are. What’s your challenge?  You’re life’s disorganized. And that’s what Evernote helps you with. Could it be any clearer?  Hardly – “a second brain”

My Stories will be designed for the audience. Firstly, i will see who are my audience are,and  where are they come from. I know people are getting tired of powerpoint and statictics . so i will  make my story a clear sequence of events which moves the story from the beginning to end..The  last thing will be the reflection or the questions that are unanswered. I will end the suspenses  and the end.

I am from a developing country. I started my business from zero. I didn’t have any opportunity.To  sell my products i went to the areas and asked people what is there demand? First I started my  business only with 60 dollars. I didn’t have any intension to make profit in the first time,my  object was to get the market. i sold things in cheaper price.Now i am trying harder to get a good  opportunity from the big  buyers. Stories are all about knowing the tensions   what  we can do.

Insight and approach

I’ve learned from the excersice that story telling is a great way for digital marketing.It makes our  connection with the leaders strategically simple,it gives color in strategy and life in character and  plot.I learned that storytelling is important to leadership in tomorrow’s work. It is a compelling  tool to learn about ,to find out about and to understand.If i can create tension then i can create a  place where people want to get involved because they want to have that debate and that  conversation.

Since I discovered that the most valuable aspect is the shared insights and learning,  next time I would use the storytelling activity as a starting point for a series of  design thinking activities. Then the revised graphic that incorporates their combined  feedback can serve as a reference tool throughout the remainder of their work

