27.5.92 Official Journal of the European Communities No L 145/1 (Acts whose publication is obligatory) COUNCIL REGULATION (EEC) No 1332/92 of 18 May 1992 introducing specific measures for table olives THE COUNCIL OF THE EUROPEAN COMMUNITIES, Having regard to the Treaty establishing the European Economic Community, and in particular Article 43 thereof, Having regard to the proposals from the Commission ('), Having regard to the opinion of the European Parlia- ment (%), Whereas the production of table olives is a major economic activity, especially in certain Mediterranean regions of the Community ; Whereas the situation on the market for table olives is poorly adjusted to commercial requirements with regard to both the conditions of production and the conditions of processing and marketing ; Whereas that situation has given rise to an imbalance between supply and demand, resulting in the formation of surpluses in recent years ; Whereas there are prospects of increasing consumption, particularly through better information to existing or potential users and a more stringent adjustment of production to meet the requirements of consumers; Whereas the various trade groups in the sector should play a special role in implementing means of developing . consumption ; , Whereas provision should be made for specific measures to increase the consumption of table olives to be encou- raged by means of a financial contribution by the Community to these measures; Whereas, in order to permit producer groups or associa- tions thereof which produce and market table olives to concentrate supply and to stagger quantities released to the market by means in particular of suitable storage capacity, such groups or associations should be encour- () OJ No C 213, 28. 8. 1990, p. 14 and OJ No C 162, 21. 6. 1991, p. 6. () OJ No C 67, 16. 3. 1992. aged, to set up working capital ; whereas, to that end, provision should be made for financial contributions from the Member State and the Community, with a ceiling determined by reference to the value of production marketed by the producer groups and associations thereof over a given marketing year; Whereas, in view of the situation obtaining in producer Member States, cooperatives and associations thereof should be allowed to qualify for that aid for a limited period ; Whereas such measures are intended to achieve the objec- tives of Article 39 of the Treaty ; whereas there should be provision for the Community to make a financial contri- bution to the implementation of the measures in question through the European Agricultural Guidance and Guarantee Fund (EAGGF), Guarantee Section, HAS ADOPTED THIS REGULATION : Article 1 The Community shall contribute up to 60 % of the cost of measures to develop the consumption of table olives in the Community, put forward and implemented by repre- sentative groups bringing together various types of activity in the sector. The representative nature of the groups shall be assessed in the light of the objective to be achieved. Article 2 1. The measures referred to in Article 1 shall be intended to: — promote the quality of the product, mainly through the carrying out of market studies and research into the production of olives with a low salt content, — develop new forms of packaging, — distribute advice on marketing to the various economic operators in the sector, — encourage publicity and public relations, including the organization of, and participation in, trade fairs and other commercial events.