 Complete the following phrase:  In 2016, Reigns main evented the first seven WWE pay-per-view events before the brand split started and was booed in all of them: Royal Rumble, Fastlane, WrestleMania 32 which ended with a chorus of boos when Reigns won his third world title, Payback, Extreme Rules, Money in the Bank and Battleground. CNET described a fan rebellion against WWE moving heaven and earth to make Reigns the face of the company ... for the next decade; while many fans are aware that former Shield member Dean Ambrose is the true dark horse, both on camera and behind the scenes. ESPN described that WWE started building Roman Reigns as the next great hero of the company about 18 months ago, but Reigns instead became the most despised wrestler WWE has had since it turned Sgt. Slaughter into an 