He returned to Young & Rubicam, hired by Chairman and CEO Alex Kroll, to work at their direct marketing division Wunderman. At Y&R companies, Becker created the award winning 25-year television campaign, "I'm stuck on Band-Aid' cause Band-Aid's stuck on me". ("Mike Becker and I wrote the song. Barry Manilow got the residuals. John Travolta and Terri Garr both launched careers," states Harry Webber, Becker's collaborator on this project, which led to a 1976 Clio Award and the composition of one of the most recognizable advertising jingles of all time.) He led the creation and production of the 10-year American Express Corporate Card campaign "To Your Success".\n\nWho wrote the jingle im stuck on band aid? Let's think fast. Stream of consciousness:
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To answer the question, consider the following: At Y&R companies, Becker created the award winning 25-year television campaign, "I'm stuck on Band-Aid' cause Band-Aid's stuck on me". So the final answer is Mike Becker.
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