  G. E. Moore strongly disagreed with the hedonistic value theory adopted by the Classical Utilitarians. Moore agreed that we ought to promote the good, but believed that the good included far more than what could be reduced to pleasure. He was a pluralist, rather than a monist, regarding intrinsic value. For example, he believed that ‘beauty’ was an intrinsic good. A beautiful object had value independent of any pleasure it might generate in a viewer. Thus, Moore differed from Sidgwick who regarded the good as consisting in some consciousness. Some objective states in the world are intrinsically good, and on Moore's view, beauty is just such a state. He used one of his more notorious thought experiments to make this point: he asked the reader to compare two worlds, one was entirely beautiful, full of things which complemented each other; the other was a hideous, ugly world, filled with “everything that is most disgusting to us.” Further, there are not human beings, one imagines, around to appreciate or be disgusted by the worlds. The question then is, which of these worlds is better, which one's existence would be better than the other's? Of course, Moore believed it was clear that the beautiful world was better, even though no one was around to appreciate its beauty. This emphasis on beauty was one facet of Moore's work that made him a darling of the Bloomsbury Group. If beauty was a part of the good independent of its effects on the psychological states of others — independent of, really, how it affected others, then one needn't sacrifice morality on the altar of beauty anymore. Following beauty is not a mere indulgence, but may even be a moral obligation. Though Moore himself certainly never applied his view to such cases, it does provide the resources for dealing with what the contemporary literature has dubbed ‘admirable immorality’ cases, at least some of them. Gauguin may have abandoned his wife and children, but it was to a beautiful end.