 Much moral philosophy appears to assume that things are very different for “good”, “better”, and “best”. Instead of treating “better than” as basic, and something as being good just in case it is better than sufficiently many in some comparison class, philosophers very often assume, or write as if they assume, that “good” is basic. For example, many theorists have proposed analyses of what it is to be good which are incompatible with the claim that “good” is to be understood in terms of “better”. In the absence of some reason to think that “good” is very different from “tall”, however, this may be a very peculiar kind of claim to make, and it may distort some other issues in the theory of value.