 This new view, however, comes in two forms, which emerge when we ask what it is about those outcomes that gives us a duty to ensure them. The first answer, which again we can attribute to Sidgwick, is that it is the value of those outcomes that grounds the relevant duty. But we have already seen Prichard’s attack on this view. He claims that it doesn’t survive the test of instances; nobody thinks that their sense of obligation, when they feel obliged to do something, arises from their recognition that in so acting they will be originating something good. And even if they did, it is impossible to understand how the supposed duty can be derived from some fact about goodness. For duty is imperatival in nature and goodness is not. We would have to find some link between the goodness of the action and the duty to act, and all such links are spurious.