It is also possible that the restrictions on free trade just described are justifiable on the ground that consumers lack the knowledge and judgment appropriately to determine whether the complicated services being provided are worth their price and best satisfy their preferences all things considered. If this is so, and if the restrictions qualify as justifiable paternalism—restriction of people's liberty against their will for their own good—then the restrictions would not plausibly be regarded as violating equality of opportunity rightly construed.