  First, however, we need to understand how subjectivism leads beyond itself into enframing. Put simply, subjectivism becomes enframing when the subject objectifies itself—that is, when the human subject, seeking to master and control all aspects of its objective reality, turns that impulse to control the world of objects back onto itself. If we remember that modern subjectivism designates the human subject’s quest to achieve total control over all objective aspects of reality, then we can see that late-modern enframing emerges historically out of subjectivism as subjectivism increasingly transforms the human subject itself into just another object to be controlled. Enframing, we could say, is subjectivism squared (or subjectivism applied back to the subject). For, the subjectivist impulse to master reality redoubles itself in enframing, even though enframing’s objectification of the subject dissolves the very subject/object division that initially drove the subject’s relentless efforts to master the objective world standing over against it (Thomson 2005). Subjectivism “somersaults beyond itself” in our late-modern age of “enframing” because the impulse to control everything intensifies and accelerates even as it breaks free of its modern moorings and circles back on the subject itself, turning the human subject into just one more object to be mastered and controlled—until the modern subject becomes just another late-modern entity to be efficiently optimized along with everything else. We are thus moving from modern subjectivism to the late-modern enframing of reality insofar as we understand and relate to all things, ourselves included, as nothing but intrinsically-meaningless “resources” standing by for endless optimization. Interestingly, Heidegger saw this technological understanding of being embodied in contemporary works of art like the   modern butterfly interchange on a freeway, which, like a late-modern temple, quietly reinforces our technological understanding of all reality as  “a network of long-distance traffic, spaced in a way calculated for maximum speed” (PLT 152/GA7 155), an optimizing function now served even more efficiently and pervasively by the internet (to which we are now connected by millions of little shrines, made ever faster, more efficient and portable, and which we find ourselves increasingly unable to live  without).[24]