  The emotivism espoused by Ayer in LTL was supported by his belief in the distinction between fact and value. Given, he thought, that there were no moral facts to be known, there could be no verification of such facts, and so moral utterances could have no cognitive significance. And given the connection between moral ‘judgment’ and motivation, and the connection between motivation and feeling, it was natural to see moral utterances as having the function of expressing our feelings, or ‘emoting’. This view, Ayer was careful to point out, was not that associated with subjectivism, that in making moral claims we are describing our feelings. This latter view would make moral claims truth-evaluable, and Ayer’s moral emotivism denied that they were so evaluable. So when we say: “Cruelty towards children is wrong” we are really expressing a negative attitude towards killing children, and when we say “Being kind to old people is good” we are expressing positive feelings towards such acts of kindness. The expression of such positive or negative feelings, he later thought, also contained a prescriptive element, so in such expressions we are also encouraging others to share those feelings, and to act accordingly. As this makes clear, the attitudes expressed were towards classes of acts, and not particular acts.