 There are widely divergent views on the purpose of Aristotle’s Rhetoric. Ultimately, it is certainly meant to support those who are going to address a public audience in court, at assemblies of the people, or at certain festive events and who, to that end, have to compose speeches. But does this in itself render the Rhetoric a mere ‘manual’ or ‘handbook’ aiming at the persuasion of a given audience? Or does it rather aim at a specifically qualified type of persuasion (bringing about, e.g., conviction based on the best available grounds and without misunderstanding)? Influenced by the debate in the 20th century about ‘old and new rhetoric’ and by the work of authors such as I.A. Richards, Kenneth Burke and Wayne C. Booth on the one hand and Hans-Georg Gadamer and Paul Ricoeur on the other, Aristotle scholars began to wonder whether his Rhetoric is an instruction manual offering guidance about how to change other people’s minds or has, rather, a philosophically more ambitious scope, such as e.g. human communication and discourse in general. This second approach is reflected in the statements of those contending that the “object of Aristotle’s treatise on rhetoric is ultimately an analysis of the nature of human discourse in all areas of knowledge.” (Grimaldi 1972, 1) or of those suggesting that it can be read as “a piece of philosophic inquiry, and judged by philosophic standards” (Garver 1994, 3). Others have diagnosed a most notable ambivalence in the Rhetoric (see Oates 1963, 335), as between its role as a practical handbook on the one hand and Aristotle’s attempt to connect it to his logic, ethics and politics on the other. Likewise, interpreters are divided on the questions of whether Aristotle’s Rhetoric is meant to be used for good and bad purposes alike or whether it is specifically tailored to implementing the good and virtuous goals delineated in Aristotle’s ethical and political writings; and whether, to that latter end, the speaker is entitled to deploy the whole range of persuasive devices, even manipulative and deceptive ones. In many instances, the text of Aristotle’s Rhetoric is open to several interpretations; however, it seems possible to restrict the range of plausible readings, e.g. by considering Aristotle’s definition of rhetoric and what he says about the internal and external ends of rhetoric.