 Suppose we say that a state of affairs P has motivational primacy for an (ordinary adult) agent S just in case three conditions are met. First, in a wide range of ordinary cases, P is a type of consideration in light of which S would act. Accordingly, were S to deliberate about what to do, P is a type of state of affairs that S would, in a wide range of cases, not only use to “frame” his practical deliberations, but also endeavor to bring about. That my loved ones flourish is such a state of affairs for many of us.