 These questions leave one familiar and related question largely to the side. This is the question whether there is something inherently morally valuable about being a “person of principle” independent of the content of those principles and how, more specifically, they lead one to act. Generalists may, but need not, subscribe to such a view, and even particularists could (consistently with holism) allow that across some range of contexts being principled is, itself, a favoring consideration. Turning to the first question just noted, how might principles constitute a good strategy for moral action?