 The “shallow ecology movement”, as Næss (1973) calls it, is the “fight against pollution and resource depletion”, the central objective of which is “the health and affluence of people in the developed countries.” The “deep ecology movement”, in contrast, endorses “biospheric egalitarianism”, the view that all living things are alike in having value in their own right, independent of their usefulness to others. The deep ecologist respects this intrinsic value, taking care, for example, when walking on the mountainside not to cause unnecessary damage to the plants.