 The first thing to say when considering the truth of physicalism is that we live in an overwhelmingly physicalist or materialist intellectual culture. The result is that, as things currently stand, the standards of argumentation required to persuade someone of the truth of physicalism are much lower than the standards required to persuade someone of its negation. (The point here is a perfectly general one: if you already believe or want something to be true, you are likely to accept fairly low standards of argumentation for its truth.)