 This is even more clear in the medical example. The failure to consider women when investigating cardiac health looks like sexist bias in the research. This might be seen as straightforward sexism resulting from considering the lives of men to be more important than the lives of women. However, we need not assume such overt sexism in order to see values at work in this case. A more nuanced analysis recognizes that on average heart disease has an earlier age of onset in men, striking them in the “prime of life”. Consequently, heart disease in men has a greater impact on economic productivity in a society in which gender roles proscribe that men are in the workforce to a greater extent than women—as has historically been the case in the industrialized north. The value placed on the lives of (younger) men as opposed to (older) women is reflected in the prioritizing of research on men. The impact of heart disease on the economy because it affected more men of working age than women, is a reflection of the gendered structure of the economy. Understanding such priorities requires identifying how values are implicit in research decisions.