 Looking to more broadly ethical, but not yet moral, norms, it may be possible to act badly without acting either immorally or imprudently. While Aristotle himself regarded acting badly as inherently imprudent, his catalogue of virtues is instructive, as many of them (wit, friendliness, etc.) are not what we normally regard as moral virtues. Some morally permissible methods of pursuing happiness may nonetheless be inappropriate because they conflict with such “ethical” virtues. They might, for instance, be undignified or imbecilic.