Like the shops he’d seen on his carriage-ride from the hospital to the round meeting-hall tower, this looked the same as nearly every other house, except that there was a board out front with a pair of interlinked horseshoes on it—one silver and one gold. It gave him no real insight into the purpose of the shop. He suspected the ponies would have just as much trouble with Earthly corporate logos—Pepsi’s little ball-thing or McDonald’s golden arches wouldn’t mean anything to a person who hadn’t been inundated with advertising all their lives.